Women over 40 beauty, Skincare, Fashion, Fitness and Lifestyle

This month Estée Lauder released Time Zone Line and Wrinkle Reducing Moisturizers. $58

The first moisturizer to target and measurably reduce the appearance of lines and wrinkles and reverse away the years by helping skin behave in a younger way.
Inspired by the revolutionary science of cellular regeneration, Estée Lauder’s exclusive Sirtuin EX-1 Technology and Tri-Hyaluronic Complex work in synergy to create an optimal environment to reverse skin’s perceived (visible) age while also optimizing skin’s behavior. So skin not only looks younger, but behaves younger too.

Estée Lauder did a five year study on hundreds of women ages 20-70 to evaluate the most common skin aging markers in women.

The study identified that the following factors most contribute to the aging of women:
65% of premature skin aging in the overall age group of 20-70, is made up of visible markers such as lines, wrinkles, age spots, firmness and texture. Within the 30-55 age group, lines and wrinkles contribute to 48% of a woman’s perceived age, making it the single greatest factor in skin aging.

35% of premature skin aging in the overall age group of 20-70, is due to non-visible changes in the skin’s behavior such as moisturization, impact of glycation and the loss of natural cell renewal capacity.

Applying these findings, Estée Lauder developed Time Zone Line and Wrinkle Reducing Moisturizers to target these key markers and allow skin to appear and behave younger.

I personally have not tried this product, but I am definitely intrigued with the science behind it and their research study findings, because I know I want my skin to appear and behave younger!  Don’t you?