Beauty Tips for Women Over 40

from Diorshow National Makeup Artist, Jonathan Ader

I recently had the opportunity to spend time with Jonathan Ader, a Diorshow National Artist. He travels throughout the country applying his magical touch, making women look beautiful.  I love getting to meet with national artists because they see women of all walks of life, and they’ll share with me what these women talk to him about their particular concerns.  There is always something we can learn from others.

Jonathan shares his  beauty tips for women over 40 

Many women have concerns about their lids falling and the eyes not looking as good as they used to. What can be done to help with this?
Jonathan’s tip:  To get eyes to appear more lifted, elongate the look of the eye by lifting the makeup and liner on the end at a 45 ° angle. It’s almost like a cat eye, but softer. It visually lifts the eye. I also like to tightline the eye using Dior Waterproof Liner as too heavy of a liner on the top of the eye can make it look smaller.

Joanathan’s tip:  Make the eye more radiant by applying concealer and Dior SkinFlash after applying eye makeup. You can prevent smudging of shadow fallout and clean it up and brighten the eyes more easily.

Women have been told that they shouldn’t put mascara on their lower lashes, what are your thoughts?
Jonathan’s tip:  If you have more than 3 lashes on your lower lash line, use mascara!

Can women over 40 wear shimmer shadows?
Jonathan’s tip:  Yes, but be cautious where you apply them.  A shimmer should not go in the crease of the eye – that part of the eye tends to show wrinkles first and shimmer there can accentuate those lines. Put a light shimmer under the brow and the inner corner of the eye to add a softness and radiance to the eye. Use a matte shadow on the crease.  I also like to dab shimmer on the center of the eyeball area for reflection.  I don’t like to use only matte shadows, they tend to make a woman’s eye look dry like a desert.

Should women over 40 only stick with neutral shadows?
Jonathan’s tip:  I don’t like to use brown as a neutral, browns can be really aging on a woman and make the eyes look tired. I like to use grey shades as a neutral as it’s more fresh and grey goes well with everything. Besides, it was Christian Dior’s favorite color!  Personally, on women over 40 I would rather see more color on the eye and a more neutral lip.

Take good care of your skin, because if your skin lacks radiance, your makeup will never look flawless

What about the cheeks? Many women over 40 have lost definition of their cheekbones, so how can they bring that back?
Jonathan’s tip:  Use bronzer to contour. However, don’t do it like it was done in the ’80’s and all streaked and with a harsh line. I like to use the Dior Healthy Glow bronzers in shade 2 or 4 to contour the cheek. The Healthy Glow is multi-shaded so it melts beautifully into the skin without looking harsh. Begin under the cheek and angle upward toward the ear and into the temple. Bronzer can also warm the face in winter and summer.

Check out Jonathan’s look with the Dior Spring 2013 Collection Cherie Bow.