It’s finally here and available for purchase, Lancome Oscillation mascara. Just go to www.lancomeusa.com. The waiting list has been nothing short of remarkable – reportedly over 20,000 strong.

So here are some tips on how to use it:

The key to great results with Ôscillation is a certain application technique. Apply in slow, straight and steady strokes.

• Don’t zig-zag and don’t wiggle!

• Don’t overpump the wand. There’s plenty of product on there for multiple coats.

• If at first you don’t succeed…don’t give up! Ôscillation takes a few tries to get the hang of it.

• Ôscillation is great for the lower lashes, so don’t forget to apply there.

Once you get your application method down, there are a few tricks you can try. Apply and then go back and re-apply to the tips alone. You can get amazing length. Or try this tip that a celebrity makeup artist shared with us. Put the wand right at the base of the lashes, activate the vibrating action and hold in place for a few seconds. Then slowly sweep to the tips of the lashes. It gives you beautiful thickness at the base and lots of oomph.