That is: to give women – particularly 40+ women, practical but fabulous insights into maintaining their beauty without feeling like surgery or injectables were the only options.
So in February 2008, she launched Fab Over Forty – in which she turns her high-wattage make-up mirror on the latest beauty, hair care and skincare tips, products and issues.
With no-nonsense insight, Kari delves into real women’s beauty concerns. She knows, for example, that women of a certain age can no longer use makeup in the same way as their 20- and 30-something counterparts. But that doesn’t mean that age-appropriate applications can’t have equally fabulous results.
Kari offers tips and suggestions based on in-depth product research and expert interviews. And, of course, she draws on her well-honed instinct for what works and what irks. Kari also understands there is a price for beauty. So her Beauty on a Budget column offers advice on products and services for the budget-minded, but fabulous-focused consumer.
She can trace her lifelong fascination with makeup and skincare back to her grandmother’s vanity table, where she started experimenting as a young child. “I want women to have fun with makeup. I think it’s important to experiment with something new and to step out of their comfort zone at times. But I don’t want anyone to feel like I’m pressuring them to do things they don’t want to do.”
You can reach Kari via email